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Is Mom and Pop Dead?

Coleman

Is Mom & Pop Dead?

2010 Franchise Financing Outlook

Is Franchise Lending The Future of Main St?


Date: Wednesday, January 6, 2010

Time: Eastern 2:00 pm -- 3:15 pm

Central 1:00 pm -- 2:15 pm

Mountain 12:00 pm -- 1:15 pm

Pacific 11:00 am -- 12:15 pm

Price: $189


The world has changed. Today, lenders are not only examining franchisees, they are also demanding more stringent financial benchmarks from the franchisor.

What should small business lenders examine for all franchise applicants? Our outstanding Franchise Lending Experts will give you the needed insight Small Business Lenders need for their franchise loans.

Darrell Johnson is the national expert in compiling franchise performance data - loan and systems operating performance.

Jonathan Maze is a writer for franchise times, the experts in covering the franchise industry.

Pamela Davis is the General Manager of a leading national lender, PNC bank.

These experts, lending, data and trend analysts, will give you an excellent insight as to what small business lenders must consider in financing franchise applications in 2010. Specifically they will address the 5 financial statement benchmarks lenders must understand to appropriately mitigate their risk.

Also, they will answer the key questions as to the benefits a franchise brings to your small business loan customer. Specifically, they will address exactly what a franchisor should bring to the table for both the franchisee and the lender.

We will discuss:

  • Lender business practices, Credit Boxes, Default stats,

    Coupons/discounts, Equity injections, SBA vs Conventional, Lease, Matrices, Employees, Business

    Profiles

  • Problems in opening restaurants/construction

  • Which Industries are more Franchise-friendly


    What you will learn:

    • How much franchises mitigate risk
    • What the Franchisor should bring to the table for the Lender.
    • What Lenders best practices are in examining UFOC documents.
    • How to be sure you're taking advantage all available data sources.
    • And for the entrepreneur, when should you align, and when is the time to remain an individual.

      Underwriting

      1) Business owner must have experience (more so in restaurant)

      2) Location -- type of food

      3) Equity Injections


    We have three outstanding speakers on our panel of national experts including:

    Darrell Johnson Darrell Johnson is President and CEO of FRANdata. His career spans information services, commercial banking, investment banking, and federal financial regulation. Before acquiring FRANdata in 2001, he was an executive with a commercial bank for 10 years, where he started an SBA lending unit, developed small business lending teams for cooperative and franchise borrowers, established an equity investment program for cooperative businesses, built a leasing program, and managed a healthcare lending team.
    Mr. Johnson received a bachelor's degree in business and a master's degree in economics from Montana State University. He also earned a master's degree in business from the Wharton School, University of Pennsylvania.

    Pam Davis is the General Manager of the SBA Finance Group for PNC Bank, a top National SBA Lender with SBA Lending Teams located throughout the East, Southern and Mid-Western Markets. In fiscal 2006 PNC closed $399Million in SBA Loans making it the 6th largest SBA lender in the nation by dollar volume. Regionally PNC ranked #1 in Loan Volume in the Philadelphia, Pittsburgh, Delaware, and Northern Virginia SBA Districts. Pam joined PNC Bank as the National Sales Manager for the SBA Lending Group in January of 2000 at which time PNC Bank ranked 69th in the country for SBA Loan Volume with annual SBA Loan Volume of less than $25MM.
    Prior to joining PNC Bank Pam served as Manager of SBA Lending for First Union Bank, CoreStates Bank and Meridian Bank.

    Jonathan Maze is a financial writer for Franchise Times Corporation, working for Franchise Times Magazine and the Restaurant Finance Monitor. Jonathan writes primarily about the restaurant industry and the lending environment. A 1994 graduate of Winona State University in Southeast Minnesota, Jonathan has been with Franchise Times for more than three years. Before that, he was an award-winning business journalist for six years in Charleston, South Carolina, and had previously worked at newspapers in Indiana and Minnesota.






    Moderator:
    Robert Coleman, Publisher
    Coleman Publishing

    Robert Coleman is the Founder of Coleman Publishing, an online media company covering the small business banking industry. He is the nationally recognized expert on small business banking. He has appeared on Fox Business News and CNN. He has been quoted by most major financial media outlets including the Wall Street Journal, New York Times and Bloomberg.
    He has spoken at numerous small business banking events across the United States, including international engagements in England and Germany.
    Coleman started in 1993 with the Coleman Report, a newsletter covering the Small Business Administration's lending programs. Today, his website attracts over 4,000 small business lending professionals a day.
    Coleman has a B.A. in Medieval History from the University of Southern California and a M.B.A. in Real Estate Finance from the University of Southern California.

    Who Should Attend?

    • Small Business Bankers
    • Small Business Business Development Officers
    • Small Business Banking Managers
    • Small Business Loan Underwriters

    Why an Audio Conference?
    First cram as many people as you wish into your conference room and turn on the speaker phone. You are only charged for the phone line -- no additional charge for multiple attendees. Our audio conferences are based on a radio-talk show program format. Your host, Bob Coleman, will moderate the program. He will ask questions of top-notch national experts. Their answers will be the substance of the program. A great benefit of the audio conference is you will have the ability to ask questions directly of the panelists. Or, you may simply email Coleman during the program and he will direct your question to the panel.

    About Audio Conferences
    Simply dial the phone number we provide and follow the instructions you'll receive and you're connected. It's cost-effective. No airfare, no hotels. Multiple people at one site can participate for one registration fee. Additional sites for the same bank are charged just a nominal fee. Just dial in from the comfort of your own office or conference room equipped with a speakerphone. It's convenient. You can call and take part from anywhere, even if you are on the road.

    Aren't available on the day of the conference? No worries -- register and you will receive a CD with a verbatim recording of the entire conference! You can use the CD for training of additional staff at a later date, or go back and listen again.

    Five Easy Ways to Register:
    1) Call Joseph Coleman at 800-617-1380
    2) Email bob@colemanpublishing.com
    3) Register Online
    4) Fax the order form to: 818-790-7859
    5) Mail the order form to: Coleman Publishing, P.O. Box 546, La Cañada, CA 91012


    Robert Coleman
    Publisher
    P.O. Box 546
    La Cañada, CA 91012
    (818) 790-4591
    (c) 2000-2009 All Rights Reserved



    © 2010 Coleman Publishing. All Rights Reserved. Reproduction without permission prohibited.